Here are five of the most commonly missed techniques and features for boosting your rate of return on the Google advertising platform. If you’re a diehard AdWords campaign manager like me, then you’re always searching for an edge you can use to raise your rates of return. I have found dozens of diff
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Google Pay Per Click or PPC advertising with AdWords is a popular form of online advertising for small businesses. This is how to get the most out of it. John Lamb / Digital Vision / Getty Images Google Pay Per Click (PPC) advertising using AdWords is perhaps the most popular form of advertising amo
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Learn how to avoid costly errors and save yourself from big headaches in pay-per-click advertising, specifically AdWords. In my daily interaction with search engine marketing clients, I come across bad habits that businesses and individuals continually repeat. I see a very high percentage of website
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If you or your business plan on doing a ton of online advertising — be it pay-per-click (PPC), native, display or otherwise — choosing the right credit card can make a world of difference. Keep reading for our choices for the six best credit cards for PPC and Google Adwords. After all, why charge $5
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We’ve spoken to several companies lately spending outsized portions of their digital marketing budgets on pay-per-click advertising with a minimal focus on the impact organic search results could… We’ve spoken to several companies lately spending outsized portions of their digital marketing budgets
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If your initial campaigns have produced lackluster results, read through this list to improve your return on investment. So you want to send paid traffic to your website? That’s great! Given the amount of digital noise online today, expanding your digital marketing campaigns by putting your message
