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No more limits to what is possible. Analyze and evaluate all online and offline marketing activities and interactions. OUTPERFORM THE COMPETITION. With ...
Today, consumers are no longer online or offline. They are both – at all times. That is why we have developed an approach that does not distinguish between ...
Konsumenten sind heute nicht mehr online oder offline. Sie sind beides – jederzeit. Deswegen haben wir einen Ansatz entwickelt, der keinen Unterschied mehr ...
While there is no single strategy for marketing measurement, any advertiser using both online and offline channels should consider both approaches. Because ...
This does not mean that people in marketing will lose their job because their tasks ... and probably slow down the development and use of AI in digital marketing.
... consumer used and whether a conversion resulted from it, they do not know if ... Download our case study and learn how our customer Eurowings was able to ...
Exactag is a marketing attribution technology company which transforms the way marketers evaluate, measure.
2. März 2017 ... ... heute noch die klassische Marketing Mix Modellierung, welche ihnen einen Überblick über die offline Marketingkanäle von oben ermöglicht.
19. Juli 2017 ... Das Internet ist das am leichtesten messbare Werbemedium überhaupt. Doch welchen Einfluss haben eigentlich die Offline-Medien auf Online ...