Social customer service is not merely an added channel to the service ... you need to be able to reallocate resources in order to bring the SLA down to baseline.
Customer service is no longer a necessary extra for your brand, but rather positioned to ... Use Social as a unifier, breaking down departments normally siloed.
businesses and consumers happy is not going to come from ... campaign to promote social messaging customer care to their customers both online and offline.
This suggests that a large number of companies have not yet applied ... you need to be able to reallocate resources in order to bring the SLA down to baseline.
... down in order to follow inefficient reporting processes — such as tracking all activities in spreadsheets—negatively impacts SLAs and reduces quality of care.
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Customer care executives are continually forced to choose between delivering great customer experiences or driving down costs. Not anymore.
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